Privacy Policy

Last updated: May 2026

OpSightIQ ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (opsightiq.com) or use our platform. Please read this policy carefully. If you disagree with its terms, please discontinue use of the site.

1. Information We Collect

1.1 Information You Provide Directly

We collect information you provide when you:

  • Submit a demo request or contact form (name, email, company, phone, message)
  • Create an account on the OpSightIQ platform (name, email, password)
  • Import store data into the platform (sales figures, store identifiers, review data)
  • Communicate with us by email or other means

1.2 Information Collected Automatically

When you visit our website, we may automatically collect:

  • Log data: IP address, browser type, pages visited, time spent, referring URL
  • Device information: device type, operating system, screen resolution
  • Cookie data: session identifiers and preference settings (see our Cookie Policy)

1.3 Store and Business Data

When you use the OpSightIQ platform, you may import business data including sales figures, order volumes, store performance metrics, and Google review data. This data belongs to you. We process it solely to provide the platform's features and do not use it for any other purpose.

2. How We Use Your Information

We use the information we collect to:

  • Provide, operate, and maintain the OpSightIQ platform and website
  • Respond to demo requests, inquiries, and support requests
  • Send transactional communications (account setup, password resets)
  • Send marketing communications where you have consented
  • Analyze website usage to improve our services (with your consent for analytics cookies)
  • Comply with legal obligations
  • Detect and prevent fraud, abuse, or security incidents

3. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA) or United Kingdom, our legal basis for processing your personal data includes:

  • Contract: Processing necessary to fulfill a contract with you (e.g., providing the platform)
  • Legitimate interests: Processing for our legitimate business interests (e.g., improving the platform, fraud prevention)
  • Consent: Where you have given explicit consent (e.g., marketing emails, analytics cookies)
  • Legal obligation: Processing required to comply with applicable law

4. Sharing Your Information

We do not sell your personal information. We may share your information with:

  • Service providers: Third-party vendors who assist us in operating the platform (hosting, email delivery, analytics) under strict data processing agreements
  • AI service providers: When you use AI analysis features, your store data may be processed by AI model providers under confidentiality agreements
  • Legal authorities: When required by law, court order, or to protect our rights or the safety of others
  • Business transfers: In connection with a merger, acquisition, or sale of assets, with appropriate notice to you

5. Data Retention

We retain your personal information for as long as necessary to provide our services and comply with legal obligations. Account data is retained for the duration of your subscription plus a reasonable period thereafter. You may request deletion of your data at any time (see Section 7).

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption in transit (HTTPS/TLS), access controls, and regular security reviews. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

7. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

  • Access: Request a copy of the personal data we hold about you
  • Rectification: Request correction of inaccurate or incomplete data
  • Erasure: Request deletion of your personal data ("right to be forgotten")
  • Restriction: Request that we restrict processing of your data
  • Portability: Request your data in a structured, machine-readable format
  • Objection: Object to processing based on legitimate interests or for direct marketing
  • Withdraw consent: Withdraw consent at any time where processing is based on consent

To exercise any of these rights, contact us at privacy@opsightiq.com. We will respond within 30 days. You also have the right to lodge a complaint with your local data protection authority.

8. Cookies

We use cookies and similar tracking technologies on our website. For detailed information about the cookies we use and how to manage your preferences, please see our Cookie Policy.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies before providing any personal information.

10. Children's Privacy

OpSightIQ is not directed at children under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately.

11. International Data Transfers

Your information may be transferred to and processed in countries other than your own. Where we transfer data outside the EEA or UK, we ensure appropriate safeguards are in place (such as Standard Contractual Clauses) to protect your data in accordance with applicable law.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a revised "Last updated" date. Your continued use of the website or platform after changes are posted constitutes your acceptance of the updated policy.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: